Gotcha Matcha & Espresso
Kaffebar, Tehus in Charlotte, NC
- Address
- 200 S Tryon St, Charlotte, Charlotte, NC, 28203
- Phone
- (646) 342-4707
- Website
- gotchamatcha.co
About Gotcha Matcha & Espresso
Gotcha Matcha & Espresso is a Charlotte, NC matcha and coffee concept founded by Eric "Braek Haven" Hicklen Jr. The business began as a start-up idea in 2019, after a trip to Thailand exposed the founder to the many ways matcha is used across different beverages and desserts. That inspiration led to the creation of a lineup of specialty matcha recipes alongside a full espresso menu, giving customers a place to get both matcha drinks and traditional coffee-based beverages in one spot. Every drink is made with ceremonial-grade matcha, which the shop specifically chose to avoid the "super earthy" and "gritty" quality that turns many first-time drinkers off matcha. The goal is a smoother, more approachable matcha experience that works for both newcomers and longtime matcha enthusiasts. Gotcha Matcha frames its mission in Charlotte as helping merge cultures through matcha-based food and beverages, bringing a drink tradition rooted in Japanese and Southeast Asian custom into the local coffee-shop scene. The brand operates with an online ordering and account system, and lists contact and location information for customers through its website.
Gotcha Matcha traces its roots to a 2019 trip to Thailand, where founder Eric "Braek Haven" Hicklen Jr. saw the many creative ways matcha was worked into local beverages and desserts. That experience became the spark for a new concept back home: a shop built entirely around high-quality matcha, paired with a standard espresso menu for those who prefer coffee. Since then, the team has developed its own specialty matcha recipes, choosing ceremonial-grade matcha specifically to give customers a smoother pour than the earthy, gritty matcha many people have experienced elsewhere. The founder describes the mission as helping merge cultures in Charlotte, NC, using matcha food and beverages as a bridge and an introduction for both newcomers and matcha enthusiasts.
Services
- matcha drinks
- espresso drinks
Photos
