Women's clothing store, Men's clothing store, Clothing store in Huntington Beach, CA
SMKFLWR is a Southern California streetwear and swimwear brand with a flagship store on Main Street in Huntington Beach, CA. Founded in 2017 by CEO Kevin Madden, the American-made label sells board shorts and lifestyle apparel designed with input from local surfers, and supports charitable causes such as ocean-therapy programs for people battling illness.





