FRO FREAK Natural Hair Movement
Hairdresser, Beauty product supplier, Cosmetics & Beauty Supply in Atlanta, GA
- Address
- 335 Nelson St SW, Atlanta, GA 30313, Atlanta, GA, 30313
- Phone
- +1 404-271-1282
- Website
- frofreak.com
About FRO FREAK Natural Hair Movement
FRO FREAK Natural Hair Movement is a natural hair salon in Atlanta owned and operated by Heather Lenore, a master cosmetologist and natural hair specialist located at 335 Nelson Street Southwest. Lenore built the salon around a mission of helping clients fall in love with their natural hair, offering a full slate of services designed around healthy hair maintenance rather than one-time styling. The salon offers silk presses, blowouts, and natural styling alongside protective styles such as flat twists, two-strand twists, and braids. Additional services include deep conditioning treatments, weaves, sew-ins, wigs and extensions, color services and highlights, loc maintenance and styling, and standard cuts and trims. Lenore emphasizes quality service, moisture care, and creative, non-damaging techniques throughout every appointment, positioning FRO FREAK as a salon focused on long-term hair health rather than quick fixes. Beyond individual appointments, FRO FREAK offers monthly membership plans ranging from $109 to $309, which bundle recurring silk presses, deep conditioning, and scalp treatments for clients who want ongoing maintenance built into their routine. The salon also sells its own product line, BO LUXE, extending Lenore expertise in natural hair care into take-home products for clients to use between visits. Through both her service menu and her branding as "FROFreak," Lenore has built her business specifically around serving and celebrating natural, textured hair.
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