Hamburger restaurant in Charlotte, NC
Surefire Market operates out of Charlotte's Camp North End district at 301 Camp Rd, #101, specializing in what it calls award-winning smash burgers and hot chicken sandwiches. The restaurant keeps late hours to match its concept, open Monday through Thursday from 11am to 11pm, Friday and Saturday from 11am to 1am, and Sunday from 11am to 9pm, positioning itself around serving what it calls 'Charlotte's best late-night smash burgers.' Surefire Market's award-winning reputation includes recognition through the Heinz Black Kitchen Initiative, a program supporting Black-owned food businesses, which the restaurant highlights as part of its story. Beyond burgers and hot chicken, the business also operates as a market with additional food offerings, and provides catering services built around sliders and tenders for group orders and events. The company describes its broader mission as 'transforming local access to quality food, fostering community connection, and setting a new standard for convenience in every neighborhood we serve,' language that points to ambitions beyond a single restaurant location. Orders can be placed online for delivery or pickup, matching the late-night, convenience-driven concept the restaurant has built its identity around. Located within Camp North End in Charlotte, Surefire Market operates alongside other food and retail concepts in the same development, offering a quick, high-quality meal option for nearby residents, workers, and visitors without a traditional sit-down dining experience.

